Illustration style
A defined style that fits your brand, from minimal line art to detailed scenes.
← Creative Design services
Custom illustration that only your brand could own
Illustration gives your brand a personality stock photos can't. We create custom illustrations, icon sets and characters for websites, packaging, social media and campaigns.
Stock images make brands look interchangeable
When competitors use the same stock photos and generic icons, everyone starts to look alike. Illustration lets you show ideas, products and personality in a style that belongs only to you.
We create illustrations that match your brand and stay consistent everywhere they appear.
- Your visuals rely on the same stock images as everyone else
- Your product or service is hard to show with photography
- You want a more playful or distinctive brand personality
- Your icons and graphics don't match each other
What's included
Spot illustrations
Illustrations for websites, apps, social posts and presentations.
Icon sets
Consistent icons for your website, packaging and documents.
Characters and mascots
Brand characters that can appear across campaigns.
Packaging and editorial art
Artwork for labels, boxes, books and print.
Social and campaign art
Illustrations made for posts, stories and festive campaigns.
How it works
Brief
We agree what to illustrate, where it will be used and the feeling it should create.
Style exploration
We create style tests for you to choose from.
Sketches
We share rough sketches before moving to final artwork.
Final art
We finish the illustrations and deliver every format you need.
What you get
Your proposal confirms exactly what's included for your business.
- Illustration style guide
- Final illustrations in vector and high-resolution formats
- Icon set in SVG and PNG
- Character sheets for mascots
- Web-optimised versions
- Usage notes
Where illustration works well
Websites and apps
Hero illustrations, explainers and empty states.
Packaging
Labels and boxes with artwork customers remember.
Social media
Posts, stories and festive greetings in a distinctive style.
Books and editorial
Covers, editorial spreads and infographics.
Illustration FAQs
What illustration styles do you offer?+
We work across a range of styles, from clean line art and flat illustration to more detailed work. We agree on a style with you before final artwork begins.
Can illustrations be used across all our channels?+
Yes. We deliver vector files that scale for print and web, plus optimised versions for social media.
Do we own the illustrations?+
Usage rights are agreed in your quote. For brand work, illustrations are typically delivered for your full commercial use.
Can you create a brand mascot?+
Yes. We design characters with a range of poses and expressions so they can be used across many campaigns.
Let's create artwork that's unmistakably yours
Tell us what you're promoting and where it will appear. We'll suggest the formats and quantities that fit your goal.