Feed look and feel
A visual direction for your grid: layouts, colours, type and photo treatment.
← Creative Design services
Social media design that makes your feed instantly recognisable
We create a visual system for your social channels: post layouts, carousel templates, story designs and highlight covers. Your feed looks consistent whether we post for you or your team does it in-house.
A messy feed makes a brand look smaller than it is
When every post uses a different layout, font or colour, your profile looks unplanned. New visitors judge your business from a quick scroll through your grid, often before they read a single caption.
A social media design system fixes this. It gives you templates and rules that make every post look like it belongs.
- Your grid looks random when you scroll through it
- Your team spends too long designing each post from scratch
- Your stories and highlights don't match your posts
- Your social media doesn't look like your website or packaging
What's included
Post templates
Editable layouts for announcements, offers, quotes, products and tips.
Carousel templates
Multi-slide layouts that guide people through a story or guide.
Story templates
Designs for promotions, polls, behind-the-scenes content and launches.
Highlight covers
A matching set of icons for your profile highlights.
Template guide
Simple instructions so your team can use the templates in Canva or similar tools.
How it works
Review
We look at your brand, current profiles and competitors' feeds.
Direction
We design a sample grid so you can see how your feed will look.
Templates
We build the full set of templates for your content types.
Handover
We share the editable files and show your team how to use them.
What you get
Your proposal confirms exactly what's included for your business.
- Social media style guide
- Editable post templates
- Carousel templates
- Story templates
- Highlight cover set
- Profile picture and banner designs for each platform
Who it's best for
Brands posting in-house
Your team creates content and needs a consistent design system.
New brands
You want your profiles to look established from the first post.
Rebrands
Your social channels need to catch up with a new identity.
Multi-platform brands
You want Instagram, Facebook and LinkedIn to look like one brand.
Social Media Design FAQs
How is this different from post design in social media management?+
Social media design creates the system: templates and rules for your feed. Post and carousel design, part of social media management, is the ongoing production of posts each month.
Can our team edit the templates?+
Yes. We can build templates in Canva or another tool your team already uses, so they're easy to update.
Do you design for platforms other than Instagram?+
Yes. We design for Instagram, Facebook, LinkedIn, Pinterest and YouTube, adapting sizes and styles for each.
Do you also post the content?+
If you'd like us to run your accounts, see our social media management service.
Let's give your feed a look people remember
Tell us what you're promoting and where it will appear. We'll suggest the formats and quantities that fit your goal.