Topic research
Questions your customers ask and terms they search for.
← Content services
Blog content that answers questions and brings in visitors
Your customers search for answers long before they're ready to buy. We research and write blog articles that answer those questions well, so your business is the one they find and trust.
Blogs only work when they're useful and consistent
Plenty of business blogs have a few posts from years ago, or articles written about the business instead of for the reader. They rarely bring in visitors.
A useful blog is planned around real questions, written by people who research properly, and published consistently.
- Your blog hasn't been updated in months
- Your articles get little or no search traffic
- You don't have time to research and write properly
- Your content doesn't lead readers to your services
What's included
Content plan
A schedule of articles mapped to your services and goals.
Article writing
Well-researched, easy-to-read articles in your brand's voice.
On-page optimisation
Headings, titles, meta descriptions and internal links.
Images and formatting
Image suggestions, quotes and formatting that make articles easy to scan.
Updating old posts
Refreshing older articles so they stay accurate and useful.
How it works
Research
We find topics your customers search for and your competitors miss.
Outline
We plan each article's angle and structure for your approval.
Write
We research and write the article in your voice.
Publish
We optimise and upload it, or deliver it ready for your team.
What you get
Your proposal confirms exactly what's included for your business.
- Blog topic plan
- Fully written, edited articles
- Page titles and meta descriptions
- Internal link suggestions
- Image suggestions or briefs
- Optional uploading to your website
What blog content can do for you
Attract new visitors
Rank for questions related to your services.
Build trust
Show expertise before customers ever contact you.
Support sales
Give your team articles to share with prospects.
Feed social media
Turn each article into posts, carousels and newsletters.
Blog Content FAQs
How often should we publish?+
Consistency matters more than volume. We'll recommend a frequency that fits your goals and budget, and keep to it.
How long until blog posts bring traffic?+
Blog content builds over time. Some articles can start appearing in search within weeks, but steady growth usually takes months of consistent publishing.
Who checks the content is accurate?+
We research carefully and send drafts for your review, especially for technical, medical or financial topics.
Can you upload the articles to our website?+
Yes, if you give us access. We can format and publish them for you.
Let's start a blog people actually read
Tell us what you need to say and who you need to reach. We'll suggest the right mix of strategy and writing.